This Cookie Policy explains how Optiml (“we”, “our”, “us”) uses cookies, local storage, and similar technologies when you use our website and services. We use these tools to keep our site running smoothly, save your preferences, measure performance, and—where you have consented—serve relevant advertising. Please also read our Privacy Policy.
Some cookies and local storage are essential for Optiml to work properly. This includes remembering your calculator inputs and settings so you don’t have to re-enter them on each visit, and storing your cookie consent choice so we don’t show the banner every time. These are always active and do not require consent under UK law (PECR).
You can clear this data at any time using the “Reset settings” option in our calculator settings page or by clearing your browser’s local storage.
With your consent, we use Google Analytics to understand how our website is used and to improve performance. These cookies collect usage data such as page views and session duration. You can accept or reject these cookies via our cookie banner or manage your preferences at any time (see Managing cookies).
We may use Google AdSense to display ads. If you consent to personalised advertising, Google and its partners use cookies to show ads based on your interests and visits to this and other websites. You can manage your ad personalisation at Google Ads Settings, learn more at Google’s Advertising Policies, or explore choices at Your Online Choices (UK).
You can update your cookie preferences anytime via the “Manage Cookies” link in our footer. You can also manage or delete cookies and local storage via your browser settings:
Please note: blocking strictly necessary cookies/storage may cause parts of our site to stop working.
For more details about how we handle your personal data, read our Privacy Policy. For any questions, email contact@optimly.co.uk.